Lucasfilm’s Strange Magic opened to a very disappointing box office of less than $6 million. According to BoxOfficeMojo.com
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George Lucas’ Strange Magic opened to an estimated $5.53 million this weekend, which is one of the worst debuts ever for a movie playing at over 3,000 locations. It’s essentially in the same range as past animated bombs like Hoodwinked Too! Hood vs Evil, Valiant, Everyone’s Hero and Happily N’Ever After.
Strange Magic’s audience was 56 percent female and 38 percent under the age of 13. It’s unlikely that Disney is able to keep these screens after the second week, which means the movie is almost guaranteed to finish below $15 million.
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Let’s hope Disney’s next release from Lucasfilm does a bit better.