Vogue has partnered with Disney, to transform the site’s popular street style coverage into Main Street Style to celebrate the World’s Biggest Mouse Party at Disney Parks for Mickey Mouse’s and Minnie Mouse’s 90th Anniversary.
What’s happening:
- In honor of Mickey Mouse’s and Minnie Mouse’s 90th Anniversary, Disney and Vogue have partnered to present Main Street Style on Vouge’s website.
- The fun Disney-inspired coverage features street style looks found that can only be found at the Happiest Places on Earth, Disney Parks.
- The digital hub will showcase a host of whimsical, character-meets-couture looks found on at Disney Resorts around the world including:
- Main Streets in:
- California
- Florida
- Paris
- Tokyo
- Hong Kong
- Mickey Avenue in:
- Shanghai
- Main Streets in:
- Each look provides creative inspiration for Disney fans joining the anniversary celebrations.
Main Street Style:
- As part of the branded collaboration with Vogue.com, the Main Street Style hub will feature stylish park goers, influencers and models such as Josephine Skriver (who’s also a huge Disney fan) wearing new park merchandise inspired by Mickey Mouse and his status as a true original.
- The series was shot by famed fashion photographer Dan Roberts.
- These pieces join other Mickey-inspired fashions such as the Disney x Levi’s Mickey Mouse jacket, all available at the park sites or on shopDisney.com.
Produced by Vogue with Disney
Produced by Vogue with Disney
Produced by Vogue with Disney
Produced by Vogue with Disney
Produced by Vogue with Disney
What they’re saying:
- Jill Estorino, executive vice president of global marketing and sales for Disney Parks, Experiences and Consumer Products: “Disney fans around the world have come together to celebrate 90 years of Mickey and Minnie and it’s inspiring to see how these beloved characters are incorporated into personal style. This collaboration with Vogue is the perfect tribute to Mickey and Minnie’s impact on fashion and pop culture, and we hope fans will continue to celebrate through the year with the World’s Biggest Mouse Party.”
Global and Fashion Icons:
- Disney continues to collaborate with luxury designers, tastemakers and brands to extend the stories of some of the world’s most beloved characters in new and unexpected ways.
- From Yves St Laurent to rag & bone to Shinola, fashion brands put their unique spin on items for Mickey Mouse and Minnie Mouse’s 90th Anniversary to meet the needs of stylish Disney lovers.
Join the celebration:
- Mickey and Minnie’s Surprise Celebration begins January 18 at Magic Kingdom Park, with the new “Move It! Shake It! MousekeDance It! Street Party,” special Mickey- and Minnie-themed merchandise and food, and even more surprises.
- Get Your Ears On: A Mickey and Minnie Celebration begins January 25 at Disneyland Resort in California with the return of Mickey’s Soundsational Parade. Getting an early start on the celebrating, a new nightly dance party, “Mickey’s Mix Magic” will debut at Disneyland Park on January 18.
- The Disney Cruise Line will welcome Mickey and Minnie’s Surprise Party at Sea June through August 2019. The high-energy afternoon deck party featuring favorite Disney characters, special entertainment and more aboard the Disney Fantasy.
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