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(c) Disney
Synopsis
The film can also contained a sneak peak of the schedule for the V.I.P. guests and media
invitees:
Thursday 14th March 2002: Filming Day
Morning: Arrival at Disneyland Resort Paris
Scene 1: Outside at Disneyland Park: 10th Anniversary
of the Park
“Invitees wander as they please in the Park and participate in the tenth birthday
celebrations. Mickey, Minnie and their friends welcome their guests to a special party
full of surprises. With entertainment, parades and attractions, the Disneyland park
becomes the scene of an unforgettable party.”
Scene 2: Outside and Interior Shots: Disneyland Park
(Discoveryland)
“Invitees participate in an evening in Discoveryland, privatized for the occasion.
The attractions are open and the entertainment ensures a magical evening for all.”
End of the evening: “Back to the dressing rooms (night at the hotel).”
Friday 15th March 2002: Filming Day
Morning: “Preparation in the dressing rooms and departure to the shoot location.”
Scene 3: Outside and Exterior Shots: Preview of the Walt
Disney Studios Park
“Invitees take part in a preview of the Walt Disney Studios Park. The shoot turns out
to be full of surprises. The actors are thrown into orbit to a rock and roll beat and
plunged into the heart of an all-action film. The art of animation lets its secrets unfold
and television opens its doors. The Parkoffers an interactive discovery of cinema,
animation and television.”
Evening
Scene 4:Interior and Outside Night Shoot: Walt Disney
Studios Park
“Invitees attend Opening Party amongst the flashes of cameras.”
End of the evening: “Back to the dressing rooms (night at the hotel).”
Saturday 16th March 2002: Shoot of the Inauguration
Morning: “Preparation in the dressing rooms and
departure to the shoot location.”
Scene 5: Outside daylight shoot: Walt Disney Studios Park
“Invitees participate live in the inaugural ceremony of the Walt Disney Studios
Park.”
The Grand Opening in April 1992 was a phenomenal media circus and the co-ordination was first class. I believe it is still is the largest organized media event ever held. I suspect that the March event will be equally superb, albeit on a slightly smaller scale. Television spots have already debuted in 18 European countries, using both a teaser trailer and a modified version of the Disney’s California Adventure T.V. ads where the characters peer over a fence to see who the new neighbours are. Both are increasing awareness of the new park and the media frenzy that will ensue in March will ensure that the target audience is reached in the six key demographic countries, namely France, the U.K., Germany, the Benelux countries, Italy and Spain. The synergy will be felt across all of Disney’s European television interests from the various Disney Channels (four alone in the U.K.) to GM:TV in the U.K. and Super RTL in Germany. Add into the mix, the press and news footage and the internet, and the event will truly be a global affair.
Also, the new Walt Disney Studios park website that is now up and running (accessed from http:www.disneylandparis.com) will be hosting a live webcast from the Grand Opening party in the Studios to be held on the Friday night. This will ensure even a larger global audience with the event kicking off at approximately 10am on the Friday in California and 1pm on the eastern seaboard.
I am very excited about the prospect of another park opening. This is my third in a little over a year and I look forward to sharing the new park with Laughingplace readers! The first official preview is for shareholders on February 23 and I hope to be able to report back the following week. Stay tuned!
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-- Lee MacDonald
Lee MacDonald is a World Disney traveler spending over 6 weeks at the four Resorts each year. Lee lives in London, England and is a Corporate Restructuring specialist with a Big Five accountancy firm and so relishes his time away from work! Lee can be contacted by email at [email protected].
The DizBiz is not posted on a regular schedule
The opinions expressed by Lee and Lindsay, and all of our columnists, do not necessarily represent the feelings of LaughingPlace.com or any of its employees or advertisers. All speculation and rumors about the future plans of the Walt Disney Company are just that - speculation and rumors - and should be treated as such.
-- Posted January 30, 2002