McDonald’s Happy Meals just got more incredible with the Incredibles 2 themed food items and toys, available nationwide for a limited time. Disney’s love/hate relationship with the number one fast food chain is back on after over a decade of non-Disney Happy Meals. The partnership was announced last February, with McDonald’s altering the menu to meet Disney’s Mickey Check nutrition requirements including eliminating chocolate milk and cheeseburgers from the standard Happy Meal options.
The fun starts with the box. I visited three McD’s and obtained two separate boxes, one featuring Mrs. Incredible and the other starring Violet. My assumption is that the three male characters also have boxes unique to them. Each box promotes the Incredibles 2 content available through the McPlay app in addition to traditional puzzles and mazes.
I was able to obtain toys 1, 2, and 3 out of this 10-piece collection. It appears that each toy is capable of performing an action. Mr. Incredible’s right arm can wind up and punch down. Put him on his rock base and he breaks it in half. Mrs. Incredible is on her Elasticycle, which splits apart and stretches in the middle. Dash connects to a plastic arm that allows you to spin him fast in circles with your finger like a fidget spinner.
The McPlay app features Incredibles 2 art activities and games. Additional content can be unlocked by scanning special Incredibles 2 packaging on menu items like Go-Gurt, Apple Slices, and Milk. However, the three restaurants I visited didn’t have the themed items out yet. None of the toys have the scanning icon, although other Happy Meal toys occasionally unlock additional content.
McDonalds Happy Meal promotions typically last about two weeks, so fans hoping to collect all ten Incredibles 2 toys will want to make McDonald’s a priority. I’m so happy to see Disney toys return to Happy Meals (Subway, your Disney tote bags were so boring). While I don’t think we will ever see the golden age of Disney licensed dishes and the like, it’s still exciting to get a little dose of Disney magic in something as ordinary as a drive-thru experience.
Ba-da-ba-ba-ba!