It appears the beta of the combined Disney+ and Hulu app, which we learned about last month during an earnings call, has begun its rollout.
- Revealed during Disney’s Q4 2023 Earnings Call last month, a beta version of the combined Disney+ and Hulu app was set to launch in December.
- Now, that beta has begun its rollout as many Disney Bundle subscribers can now access Hulu content on Disney+.
- Starting today, when Bundle subscribers open their Disney+ app, they will see a Hulu tile appear alongside the Disney, Pixar, Marvel, Star Wars, and National Geographic tiles.
- Hulu favorites including Only Murders in the Building, The Bear, Abbott Elementary and Family Guy are now available on Disney+ for many bundle subscribers.
- However, not all Hulu content will be available to stream on Disney+.
- The launch for users who have a Disney Bundle subscription gives parents time to set up parental controls.
- While this is a limited beta version of the combine app, the complete one-app experience is set to launch on Disney+ in late March 2024.
- Disney announced plans to launch a combined app during an earnings call in May 2023.
What they’re saying:
- Joe Earley, Disney Entertainment’s President of Direct-to-Consumer: “One of the things that Hulu on Disney+ is going to achieve is it’s going to increase engagement, which reduces churn. When someone goes into Disney+ they have this enormous other world to access and I think that people are going to discover content they never even realized was on Hulu.”