As part of World Princess Week, Princess Jasmine surprised patients at Seattle Children’s Hospital as Disney and Starlight Children’s Foundation unveiled new experiences.
What’s Happening:
- Disney and Starlight Children’s Foundation unveiled a new Jasmine-themed Disney Princess Starlight Hospital Gown, a new Disney Princess augmented reality (AR) experience, a delivery of Disney Princess-themed toys and books during an event at Seattle Children’s Hospital.
- The Starlight Hospital Gowns allow child patients to channel the courageous and positive spirit of the Disney Princesses.
- Alongside a visit from Jasmine herself, the gown’s creator, Character Art Designer Bryan Mon, also attended and taught the patients how to draw some beloved Disney characters.
- The brand-new Portal to the Princesses AR experience was also featured at the event. This new virtual offering allows patients, and families at home, to interact with beloved Disney Princess characters – Ariel, Moana, Tiana and Rapunzel – on mobile devices.
- The event coincided with the launch of “Create Your World,” a multi-year Disney Princess campaign featuring theatrical and streaming content, Disney Parks experiences, new music cover releases, consumer products, and more.
- Together, Disney and Starlight are planning to bring the “Create Your World” campaign to 300 children’s hospitals and pediatric places of care across the United States. through princess-themed deliveries like the one at Seattle Children’s.
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