CEO Bob Iger Comes Clean About DCA's Problems

In an article in Business Week magazine Disney CEO Bob Iger talked pretty candidly about the problems Disney California Adventure had from opening day. The article also has an interesting walk through of DCA while the writer interviews Iger – a unique perspective. Some interesting quotes from Iger…

On the initial lack of characters at DCA: We probably underestimated how much people would demand Disney when they come to a park that has the Disney name on it.

On Potter in Florida: Universal did a good job with Harry Potter. It’s had a modest impact on our business in Florida.

On what he learned from Eisner: Attention to detail. Always working to make things better. Looking to see where something might have been missed. 

It’s a very interesting read.