S-Curve Records is relaunching its brand and teaming up with Disney Music Group for an all new world-wide venture. Joining the label is Andy Grammer who is the first recording artist to sign under this partnership.
What’s Happening:
- The S-Curve Records label has relaunched in a new world-wide venture with Disney Music Group.
- The announcement came this morning from S-Curve founder and CEO Steve Greenberg and Disney Music Group (DMG) President Ken Bunt.
L to R: Disney Music Group (DMG) President Ken Bunt and S-Curve founder and CEO Steve Greenberg
- Additionally it was revealed that multi-platinum recording artist Andy Grammer is the first musician to sign with the label.
- This is not the first time the labels have worked together. DMG's Promotion team has been working with S-Curve Records artists in pop radio for years. Their first collaboration was for Andy Grammer’s "Honey, I'm Good."
Andy Grammer
- Grammer is set to release his first single, "Lease On Life," on June 28th. This anthemic song builds on his track record of feel good pop music.
- “Lease On Life” is being used this summer for a global International Hotel Group commercial campaign with includes brands such as Holiday Inn Express, Intercontinental, and Kimpton.
- "Lease On Life" will be released under exclusive license from Grammer and long-time manager Ben Singer (Giant Soul Records) by S-Curve and Hollywood Records.
What They’re Saying:
- Steve Greenberg: "We're absolutely thrilled to launch this new chapter of the S-Curve story in partnership with the Disney Music Group. We've had nine platinum hits working with their pop promotion staff over the past six years, and I think our new, deeper partnership with DMG is going to lead to very exciting things. Nothing could be more perfect than starting things off with new music from Andy Grammer, who has had more hits for S-Curve than any artist in the label's 21-year history. Andy's a truly inspiring artist and I'm certain the best is yet to come for him."
- Ken Bunt: "Steve's musical acumen and attention to detail are truly remarkable, and we are thrilled to be partnering with him and his S-Curve label, as well as officially welcoming Andy Grammer to the DMG family. We have been working with Andy for many years now, supporting his incredible music at radio, and we are honored to be able to extend that relationship across the rest of the company."
- Andy Grammer: "To have partners like Disney and S-Curve team up with my Manager, Ben Singer, and I at our label, Giant Soul really excites me. As an artist it's rare to have partners truly dedicated to fostering creativity and sharing it on a global level."
- Ben Singer: "We've had so many wins through the years with Steve Greenberg and Ken Bunt that we knew this was the best home for the forthcoming body of work. Andy always seems to over-deliver in the categories of heart and pop magic and this next record is no different."