Earlier this year, from June 3rd to June 18th, players of the popular mobile game Disney Magic Kingdoms were able to purchase a new bundle, with proceeds donated by Gameloft to Ocean Conservancy to support oceanic conservation totaling $300,000.
What’s Happening:
- Gameloft, a leader in the creation and publishing of games, is thrilled to announce that players raised more than $284,000 to donate to the Ocean Conservancy, with Gameloft parent company Vivendi SE, joining the collection with an extra donation to round the figure up to $300,000.
- In celebration of World Ocean Day on June 8th, a fundraiser took place in Disney Magic Kingdoms as part of the new Finding Dory event. Players were able to purchase the Finding Dory ‘Destiny the Whale Shark’ bundle, with all profits from the bundle donated by Gameloft to the Ocean Conservancy, a nonprofit environmental organization that is working to protect the ocean from today's greatest global challenges, and focuses on science-based solutions for a healthy ocean and the wildlife and the communities that depend on it.
What They’re Saying:
- Jennifer Gale, Game Manager of Disney Magic Kingdoms for Gameloft: “We are so excited to be able to contribute such a robust amount to the Ocean Conservancy. In a year of stress and ongoing struggles worldwide, we are heartened to see our players play a part in making the ocean, crucial to our planet’s health, a little bit better. We can’t wait to see what Ocean Conservancy does and continues to do.”
- Jacob Peterson, Associate Director of Events and Partnerships at Ocean Conservancy: “Thank you to the players of Disney Magic Kingdoms! It is our mission to protect the ocean and the animals that share it with us, and this is a wonderful donation to receive. We cannot thank you enough for all of your support and for raising such an incredible amount of money with the Disney Magic Kingdoms community!”