ESPN has announced the launch of the ESPN Edge Innovation Center, with the goal to collaborate with other leaders in technology to find new ways for fans to experience sports.
What’s Happening:
- ESPN has announced the launch of the ESPN Edge Innovation Center, aiming to bring new ways for fans to experience sports with the help of leaders in technology.
- The Edge Innovation Center will test out technologies like 5G, Augmented and Virtual Reality (AR/VR), and mobile edge computing (MEC).
- ESPN is working with the tech team in Disney Media & Entertainment Distribution (DMED) to explore experiences along with Accenture, Microsoft, and Verizon.
- ESPN will also host an inaugural virtual event, the ESPN Edge Conference, on Wednesday, September 29.
- The event will discuss topics including sports rights in the streaming age, reimagining the fan experience, and more.
What They’re Saying:
- Mark L. Walker, SVP, Content Business Development and Innovation, ESPN: “The sports media landscape has always been a sandbox for groundbreaking uses of technology and ESPN has a long history of being the pace-setter for creating new sports media experiences. Combining the remarkable capabilities of our founding partners, Accenture, Microsoft and Verizon with The Walt Disney Company’s technological expertise, ESPN Edge will be at the forefront of exploring new technologies and how we can continue to bring innovative firsts to sports fans everywhere.”
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