Over the weekend, Alaska Airlines debuted a new special-edition aircraft showcasing some of the best toys in the playroom. The Toy Story 4-themed aircraft, is Alaska’s second livery to feature Pixar’s characters; the first being last year’s Incredibles 2 plane.
What’s happening:
- Alaska Airlines is bringing a little more fun to the skies with the debut of their new Toy Story 4 plane.
- The aircraft was revealed to a crowd of surprised guests at Seattle-Tacoma International Airport by Alaska’s own Chief Football Officer Russell Wilson.
- Woody, Buzz Lightyear and Bo Peep span the fuselage while new toy Forky appears on the winglet, sparking smiles on guests peering out the windows of the aircraft.
- This unique design is a collaboration between Disney, Pixar and Alaska Airlines. Guests boarding the Toy Story 4 aircraft will also see a logo.
- Disney fans can follow @AlaskaAir on Twitter and on facebook.com/alaskaairlines to learn about promotional activities leading up to the June 21 release of the film.
Fun facts:
- The Toy Story 4-themed 737-800, tail number N589AS, is now flying throughout Alaska’s route network.
- With a cruising speed of 530 mph and sporting larger-than-life images of the toys, the aircraft will visit fans throughout the country via transcontinental routes and flights to Hawai'i.
- Guests on the aircraft’s inaugural flight were treated to a celebration at the gate and on board, where they were also presented with a complimentary one-month Cinemark Movie Club membership.
- The membership will allow recipients to see the film at any Cinemark location where Toy Story 4 is playing.
What they’re saying:
- Natalie Bowman, Alaska Airlines’ managing director of brand marketing and advertising: “Guests of all ages will be eager to toy with an adventure after hearing the buzz around our new Toy Story 4 livery. Many of us have grown up following the iconic characters, and we’re happy to take the toys to new heights, sharing the playful, heartwarming imagery with travelers across our coast-to-coast network––and beyond.”
- Toy Story 4 producers Mark Nielsen and Jonas Rivera: “We’ve seen Woody and the rest of the toys in a lot of unexpected places over the years. And this time, we’ll see them in an RV, at an antique store and in the inner workings of a carnival. But how many people can say they’ve seen them at 35,000 feet?”